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Robert Berra
Vice President, Marketing
Robert Berra has 25 years of experience in directing and managing marketing communication strategies for health information technology and health services companies. He was a founding partner of FischerHealth, a leading healthcare communication firm, and most recently served as the leader of the FischerHealth/Porter Novelli brand.
At FischerHealth, Berra led the creation of the industry's first national health information technology practice in 1996 -- launching HIT innovators such as Avicenna, iScribe, Skila, Intellidot, NIA (National Imaging Associates), MPower and iMetrikus, to name a few. Additionally, he's provided strategic communication counsel and guided the marketing communication programs for market leaders including Humana, WellPoint, PacifiCare, McKesson, Motorola and IDX Systems.
Prior to joining FischerHealth, Berra was a senior leader of Manning, Selvage & Lee's West Coast healthcare practice. Other experience includes directing the corporate communication function of Health Net (one of the nation's leading health plans) and serving as a senior member of Transamerica Life Companies' communication team.
Berra received a bachelor's degree in communication and journalism from the University of Northern Colorado.
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